aka Pilena between Riga and Paris

Art. Style. Love

I am mother of three great kids Maya (10), Andrejs (7) and little Frida.  This season started working as a Creative Director for PAADE MODE and run a family business, which is design furniture and champagne shop/bar MODERNISTS.

I am based in Riga (Latvia), but spend a lot of time travelling around Europe looking for inspiration and meeting our clients.


I started my career in 2010 working on lifestyle articles in several Latvian magazines and writing design and children’s fashion blog Kids Gazette, that has survived many changes since then and is now a platform where I introduce my projects and styling collaborations.

My motto is seeking new challenges and when working in fashion and styling the most important is combining practicality and art, streetstyle and elegance.

After launching Kids Gazette, in 2011 I became noticed by professionals and was invited to contribute for top Latvian fashion magazines. Soon after the successful debut, I became the editor of the lifestyle newspaper for modern parents Mini Diena. I had my seasonal TV program as well. Meanwhile continued working as an advisor for children’s fashion brands creating their seasonal look books, that have gained popularity amongst international colleagues and photographers such as Papier Mache, La Petite Magazine, Milk Magazine etc.

Currently working for childrenwear brand Paade Mode as Creative Director and my first collection will be shown beginning of 2018 at Playtime Paris and Pitti Bimbo in Florence.

In 2017 together with my husband architect Martins Pilens opened the first in Baltics design furniture and champagne shop/bar MODERNISTS.

Santa Pilena